Lincoln Ranks Among Top Five Brands in J.D. Power 2019 U.S. Initial Quality Study

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Lincoln has ranked among the top five automotive brands in the United States for the first time in the latest J.D. Power U.S. Initial Quality Study thanks to overall quality improvements that are outpacing the industry. Now in its 33rd year, the study measures vehicle quality by analyzing problems reported by owners in the first 90 days of ownership.
 
The Lincoln Motor Company’s top-three models include Navigator, Nautilus and MKC. Lincoln’s strong SUV lineup drove first-quarter sales up 11.2 percent, with the new Navigator posting a 10 percent gain. Lincoln’s SUV momentum is expected to continue as two new SUVs – Aviator and Corsair – prepare for launch this year.
 
J.D. Power is a marketing, consumer intelligence, and data and analytics company that helps its clients measure, understand, and improve the key performance metrics that drive their growth and profitability. For more information on car reviews and ratings, car insurance, health insurance, cell phone ratings, and more, please visit jdpower.com/ratings.
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