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Smail Lincoln Blog

Lincoln Navigator Tops J.D. Power APEAL Study

Rebecca Robbins
2018 Lincoln Navigator Tops JD Power APEAL Study
 
 
The 2018 Lincoln Navigator has now officially been ranked by customers as the most appealing vehicle in the entire industry, marking the first time an American vehicle has ever dominated the J.D. Power Automotive Performance, Execution and Layout (APEAL) study. In fact, based on customer scores that lauded everything from Navigator’s technology to seat comfort, its score is the highest in this generation of the study besting other luxury brand vehicle nameplates.
 
The study measures owners’ emotional attachment and level of excitement across...
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Lincoln Military Appreciation Program - Saluting Those Who Serve

David Fedor
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Ford Motor Company is grateful for your honorable service to our country and would like to salute those who serve. That's why we're proud to offer you and your families a Military Bonus Cash Offer! This exclusive offer is good toward the purchase or lease of an eligible new Ford or Lincoln vehicle. 

Military Appreciation Cash is exclusively for members of the following US Military Branches...
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Lincoln Military Appreciation Program

David Fedor
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Ford Motor Company is grateful for your honorable service to our country and would like to salute those who serve. That's why we're proud to offer you and your families a Military Bonus Cash Offer! This exclusive offer is good toward the purchase or lease of an eligible new Ford or Lincoln vehicle and expires 07/09/2018.

Military Appreciation Cash is exclusively for...
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Elegant Aviator SUV Previews Lincoln’s Next Act With Power, Technology And Plug-In Hybrid Option

David Fedor
Elegant Lincoln Aviator - Smail Lincoln Blog
 
Aviator glided into New York, offering a preview of Lincoln’s newest vehicle along with a glimpse into the brand’s future, which is moving toward a broader portfolio of utilities and electrification in conjunction with effortless services. As more consumers choose the spaciousness and capability of SUVs, Lincoln unveils Aviator, a distinctive three-row plug-in hybrid production preview. The “teaser” model serves to preview the direction Lincoln plans to take with its newest SUV when the production model goes on sale next year.
 
“The Lincoln Navigator continues to turn heads and...
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Lincoln Expands Effortless Services, Advances Vehicle Ownership Experience

David Fedor
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  • Beginning with Aviator, Lincoln will offer the driver considerate prompts through SYNC®, linking to the brand’s suite of effortless services
  • Lincoln is launching a pilot luxury subscription service offering a range of pre-owned 2017 Lincoln vehicles
  • Click-to-Purchase online program expands, along with Personal Driver™; Pickup & Delivery™ program continues to grow nationwide, and expands globally
 
The Lincoln Motor Company complements its line of elegant vehicles with an exceptional suite of effortless services. With the introduction of...
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New Navigator Digital Campaign With Serena Williams Focuses On Power, Capability, Strength

David Fedor
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Elegant strength, powerful acceleration, and a standout presence may be key attributes of the all-new Lincoln Navigator, but they also describe tennis champion and businesswoman Serena Williams. Williams is Lincoln’s newest brand ambassador, showcasing the style and substance of the all-new Lincoln Navigator.
 
“Serena is an amazing athlete who has won 23 Grand Slams, but she also has a family, she has her own clothing line, she sits on major boards, she’s philanthropic – she has all these competing demands on her time,” said John Emmert, Lincoln Motor Company. “We know that...
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Ford Motor Company Issues Safety Recall In North America For Select 2018 Ford Escape And Lincoln MKC Vehicles For Incorrect Front Brake Jounce Hoses

David Fedor

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Ford Motor Company is issuing a safety recall for approximately 92 2018 Ford Escape and Lincoln MKC vehicles for incorrect front brake jounce hoses. Details are as follows:

  • In the affected vehicles, incorrect front brake jounce hoses may encounter interference with adjacent components during normal usage, which may cause premature wear, potentially leading to a brake fluid leak. A brake fluid leak may result in extended stopping distance, increasing the risk of a crash.
  • Ford is not aware of any accidents or injuries associated with this issue.
  • Affected vehicles include:
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Navigation through the Stars: Lincoln Drive Modes Showcase Capability with Intricate Detail

David Fedor
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  • All-new Lincoln Navigator introduces Lincoln drive modes – showcased on elegant, intricately detailed graphics that are easy to understand
  • Lincoln drive modes – normal, conserve, excite, slippery, deep conditions and slow climb – are designed to take full advantage of Lincoln Navigator’s responsive powertrain and handling capabilities
  • Lincoln design and engineering teams worked together to make each mode easy for the client to understand at a glance

They studied snowflakes and star placement, clouds and constellations. Designers at The Lincoln Motor Company researched...
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All-New Lincoln Navigator Named 2018 North American Truck of the Year

David Fedor
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The all-new Lincoln Navigator has been named North American Truck of the Year, marking the first time a Lincoln vehicle has captured this prestigious honor, now in its 24th year. The 2018 Lincoln Navigator took the honors over the Chevrolet Colorado ZR2 and all-new Ford Expedition to win the award at the 2018 North American International Auto Show.
 
“Lincoln is honored to be named the best among such a strong field of competitors,” said Kumar Galhotra, president, The Lincoln Motor Company. “The entire Lincoln team is very proud of the work that was done to create a truly...
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